# Digital Catalog Readiness Checklist for Expo Exhibitors

## Catalog Structure

- [ ] Categories mapped by material and application
- [ ] Product cards include SKU, finish, dimensions, thickness
- [ ] Pricing and availability policy defined
- [ ] Export-specific data fields included

## Buyer Experience

- [ ] Catalog is mobile-first and fast-loading
- [ ] One shareable URL for all buyer conversations
- [ ] Product search and filtering works clearly
- [ ] QR code points to correct landing experience

## Sales Workflow

- [ ] Lead capture fields standardized (name, use case, timeline)
- [ ] Follow-up templates prepared by buyer segment
- [ ] WhatsApp response workflow drafted
- [ ] 24-hour post-expo follow-up plan assigned

## Quality Control

- [ ] Image quality and naming conventions consistent
- [ ] Broken links and missing products removed
- [ ] Team training done for live catalog usage
- [ ] Final dry run completed before expo launch